Top Video Advertising Trends to Watch in 2019

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The following is associate degree exclusive guest post by Dillon Becker, a video producer World Health Organization antecedently worked at Storm8 and MZ (Machine Zone).



Winning the sport of mobile advertising means that continually staying prior to the competition. With the variability of promoting channels across mobile, social, and web, and therefore the ocean of metrics that comes with it, it’s not continually straightforward to predict consequent massive trends in video advertising.

Related: nine nice Sources for Video Ad inventive Inspiration

Having created thriving video ads for a few of the most important names in mobile advertising, as well as Nike and MZ (Machine Zone), I’m assured in creating predictions for 2018’s potential video advertising trends and the way to organize for them. while not more flurry, here square measure the five video advertising trends to observe in 2019:

1. Shorter video ads

For a jiffy currently, video selling has been all concerning 15- and 30-second mobile video ads. however toward the top of 2017, there was associate degree initial rise in quality among short-form video ads. I credit a great deal of this to the expansion of Snapchat’s video advertising choices, that limit marketers to 10-second-long videos (if mistreatment Snap Ads). User acquisition professionals conjointly completed that it absolutely was more practical to run shorter mobile video ads on platforms like Fyber, Facebook, and Instagram to accommodate user attention spans.

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